Networth Corp : Data Science Assignment

Contact Information

Objective: To increase conversions for customers.

Question: What would you do keeping in mind that the customer uses this search product? How can you use this data to bring out insights to improve the search product?

Definitions of some terms:

Top 50 Queries hits v/s Orders placed

Scatter Plot Between Features Query, Hits,Clicks, Click Throughs, Carts and Orders (Please ZoomScatter Plot or map Area)

Parallel Coordinates Plot Between Features Query, Hits,Clicks, Click Throughs, Carts and Orders (Please Zoom or select Region in specific line)

Query Wise Funnel Cycles for Top 20 CTR Percentage

Complete Funnel Cycles for Top 5 CTR values for Queries

Detailed Compiled Report on both Product and Performance Report

Clicks,Carts and Orders for Different Categories (Please Zoom to Have Detailed Analysis

Clicks,Carts and Orders for Different Fabrics

Users Preferance of orders Based on Color of Dress

conversions to the customers can be provided by having more Focus on Black Color and Indigo Color Dress as more users are Intrested in those Color.

Apart from this People Love more Cotton and Cotton spandix Fabric as maximum orders.